CLOUD DREAMS – SEO Updates in 2018

CLOUD DREAMS – SEO Updates in 2018.

1.Mobile Friendly Websites

Due to the growing popularity of mobile devices and easy access to the internet, the number of mobile searches is increasing dramatically. Mobiles searches are occurring almost as often as searches on the desktop.
       Google generates more than 90% of search traffic from mobile phones. It’s crucial to develop mobile-friendly websites, and your website must be mobile responsive It means your website must be able to adapt to any mobile screen.

Optimize for Voice Search

2.Optimize for Voice Search

        People tend to search everything which comes to their mind to satisfy their curiosity. There are 65,000 search queries made in a second on google. Voice search programs like Google Assistant and Siri for Apple have grown popular in recent years. Within 2years 50% of searches will be voice searches.

3. Take Advantage of Rich Snippets

        Rich snippets can be created by adding all of the essential and needed data to your website. This is also known as structured data. Your website’s ranking in the search engines will improve if you have structured data. Google’s Structured Data Markup Helper is an excellent option to help you get started with structured data

4. Page Speed Optimization

Page Speed Optimization

          Ensure that your website takes only 2seconds to load. The website opening speed will give a good impact on the user experience. Google has officially announced that page speed is one of their ranking signals. Hence it still continues to be an important factor that affects the search engine rankings. For better results, use the free Google PageSpeed Testing Tool. To check the speed of your site.

5. HTTPs (Use of SSL Certificate)

          Moving a website from HTTP to HTTPS protects the users’ connection and secures their crucial information. When a user enters the confidential details like bank account details, login passwords, etc., HTTPS protect that information by adding extra layers. SSL certificates make sure that the data entered by the user is safe and secure between the browser and the web server.

6. Use of Accelerated Mobile Page

          Every day the number of mobile users are increasing. In 2009 the traffic generated by mobiles was just 0.7%, but in 2018 the percentage of mobile searches has gone up to more than 50%. Your SEO and marketing strategies can also be hugely benefited from this.

7. Focus on User Experience

          SEO cannot work in isolation from the rest of the factors that affect the performance of your website, the user experience is one among them. While creating pages, your target users and their experience should be kept in mind. Make sure your site is easy to navigate so people can quickly find what they are in need of.

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