CLOUD DREAMS – Website Designing

CLOUD DREAMS – Website Designing

          Web Designing is the process of creating websites. It includes the webpage layout, content production and graphic design. While the terms web design and web development are often used interchangeably, web design is technically a subset of the broader category of web development.

Website Designing

Websites are created using a markup language called HTML. Web designers build web pages using HTML tags that define the content and metadata of each page. The layout and appearance of the elements within a webpage are typically defined using cascading style sheets. Therefore, most websites include a combination of HTML and CSS that defines how each page will appear in a browser.

Some web designers prefer to hand code pages, while others use an editor like Adobe Dreamweaver. This type of editor provides a visual interface for designing the webpage layout and the software automatically generates the corresponding HTML and CSS code.

Another popular way to design websites is with a content management system like WordPress. These services provide different website templates that can be used as a starting point for a new website. Webmasters can then add content and customize the layout using a web-based interface.

While HTML and CSS are used to design the look and feel of a website, images must be created separately. Therefore, graphic design may overlap with web design, since graphic designers often create images for use on the Web.

Web Designing

In order to create a winning design, Web designers need to think about their audience, the purpose of the website and the visual appeal of the design. The web development process for creating a website that focuses on aesthetic factors like the layout, user interface and other visual imagery in order to make the website more visually appealing and easy to use.

          Web designers consider the site's audience, function, and traffic to specific sections when deciding designs. Web design has become a very lucrative business as more and more companies create.

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CLOUD DREAMS – Types of Web Hosting

CLOUD DREAMS – Types of Web Hosting

Web hosting is a service that allows organizations and individuals to post a website or web page onto the Internet. A web hosting service provider, provides the technologies and services that are needed for the website to be viewed on the Internet. Websites are hosted or stored, on special computers called servers.

When users would like to view your website, all they need is just to type your website address in their browser. Their computer will then connect to your server and your web pages will be delivered to them through the browser. Most of the hosting companies will prefer that you have your own domain if you have a domain they will help you to buy one.

Shared Web Hosting

*Shared Web Hosting Service:

          Shared hosting is Web hosting in which the service provider gives pages for multiple websites, each having its own Internet domain name, from a single Web server. Many Web hosting companies recommend shared hosting. Shared hosting is a much less expensive way for businesses, but it wont be sufficient for the web sites which have high traffic. High traffic sites need a dedicated web server, either provided by a Web hosting service or maintained in-house.

*Reseller Web Hosting:

           With reseller hosting, the server account owner of reseller hosting service rents out a portion of the disk space and bandwidth he receives to other end users. Therefore, the account owner is like a hosting service provider to those end users. In most reseller hosting packages, individual control panels are offered to end users. However, the end users of reseller hosting may not have the same level of technical support that other customers receive from established web hosting firms.

*Virtual Dedicated Server:

          

          Virtual Dedicated Server is considered as one of the most powerful dedicated server  which divides the server resources into virtual servers, in this resources can be allocated in a way that does not directly affect the hardware. It means one can run many number of operating system on the virtual dedicated server. Although a VDS is similar to a Virtual Private Server (VPS), there is only a few differences. A VDS is a remote dedicated server, but VPS is a virtual machine.

*Dedicated Hosting Service:

          Dedicated Hosting Service user gets the full control over the web server which even they dont own the server. This gives the less expensive for dedicated hosting plans. The user of the server have the full administrative access to the server. They have to take care of the security and maintenance of their own server.

Cloud Hosting

*Cloud hosting:

This is a new type of hosting platform that allows customers powerful, scalable and reliable. A cloud-hosted website may be more reliable than alternatives since other computers in the cloud can compensate when a single piece of hardware goes down. Cloud hosting also allows providers to charge users only for resources consumed by the user. Alternatively, the lack of centralization may give users less control over where their data is located which could be a problem for users with data security.

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CLOUD DREAMS – SEO Updates in 2018

CLOUD DREAMS – SEO Updates in 2018.

1.Mobile Friendly Websites

Due to the growing popularity of mobile devices and easy access to the internet, the number of mobile searches is increasing dramatically. Mobiles searches are occurring almost as often as searches on the desktop.
       Google generates more than 90% of search traffic from mobile phones. It’s crucial to develop mobile-friendly websites, and your website must be mobile responsive It means your website must be able to adapt to any mobile screen.

Optimize for Voice Search

2.Optimize for Voice Search

        People tend to search everything which comes to their mind to satisfy their curiosity. There are 65,000 search queries made in a second on google. Voice search programs like Google Assistant and Siri for Apple have grown popular in recent years. Within 2years 50% of searches will be voice searches.

3. Take Advantage of Rich Snippets

        Rich snippets can be created by adding all of the essential and needed data to your website. This is also known as structured data. Your website’s ranking in the search engines will improve if you have structured data. Google’s Structured Data Markup Helper is an excellent option to help you get started with structured data

4. Page Speed Optimization

Page Speed Optimization

          Ensure that your website takes only 2seconds to load. The website opening speed will give a good impact on the user experience. Google has officially announced that page speed is one of their ranking signals. Hence it still continues to be an important factor that affects the search engine rankings. For better results, use the free Google PageSpeed Testing Tool. To check the speed of your site.

5. HTTPs (Use of SSL Certificate)

          Moving a website from HTTP to HTTPS protects the users’ connection and secures their crucial information. When a user enters the confidential details like bank account details, login passwords, etc., HTTPS protect that information by adding extra layers. SSL certificates make sure that the data entered by the user is safe and secure between the browser and the web server.

6. Use of Accelerated Mobile Page

          Every day the number of mobile users are increasing. In 2009 the traffic generated by mobiles was just 0.7%, but in 2018 the percentage of mobile searches has gone up to more than 50%. Your SEO and marketing strategies can also be hugely benefited from this.

7. Focus on User Experience

          SEO cannot work in isolation from the rest of the factors that affect the performance of your website, the user experience is one among them. While creating pages, your target users and their experience should be kept in mind. Make sure your site is easy to navigate so people can quickly find what they are in need of.

visit us: https://clouddreams.in/

          

CLOUD DREAMS – Website Maintenance

CLOUD DREAMS – Website Maintenance

Website Maintenance

          Website maintenance is important to any business, regardless of size. Your website is a worldwide window into your business and it can have a big impact on how the value of your product or service is perceived. A well-maintained website is critical for real-time service industries. All businesses need regular website maintenance to attract and retain customers, maintain search engine rankings and present new information, products and services to the public. Website maintenance is also required to maintain the value of the website over time.

Customer Interest

A well-maintained website attracts new customers and maintains the interest levels of existing customers. Your website should be customer centred and kept relevant by routinely refreshing the content and ensuring that customer contact points are in good working order. Routinely check that contact forms work, address and phone number listings are updated and products, services and price lists are current and correct.

Search Engines

Website maintenance is critical to search-engine rankings. Websites with an old content rank lower in search engine listings. Some search engines, including Google, check your page's “if-modified-since” HTTP header to determine whether it is worth crawling. Failing to make frequent modifications could cause you to be pushed below active competitors in the listings and cost your business over time.

Corporate Image

Your website is a public reflection of your corporate image. A poorly maintained website with lots of errors, broken links, dead pages and outdated information projects a sloppy corporate image and can cause a business to decline over time. Routinely examine the look and feel of your website and update it to match your corporate image. Check and fix broken links, poor grammar and spelling mistakes as quickly as possible -- preferably before a customer brings them to your attention.

 

Web Maintenance

 Considerations

Your website-maintenance activities need to cover some business-critical key areas. These include copy production, quality control, publishing, feedback monitoring, performance monitoring, infrastructure maintenance, routine maintenance, change control and risk control. For risk management, you need to have a business continuity plan in place for your website and ensure that your hosting service provider has a backup and maintenance plan that is in line with your own business service levels, especially if you have a real-time or mission-critical website.

Our Web Maintenance Service Include

·         Updating of information and photos on the site

·    Maintaining the functionality of the website e.g. making sure the shopping cart continues to function.

·         Adding new links and pages to the site.

·         Ensuring there are no broken links (web pages that are missing) on the site.

·         Advising you on how to use and grow the site effectively.

Additional web maintenance services

You want your website visitors to keep coming back, and you also need to know if your website promotion is hitting the mark. As well as doing standard web content updates, contracting Skynet Technologies for your website maintenance also gives you access to the following skilled services, including:

·         Copywriting

·         Website analysis

·         Graphic designing

·         Flash animation designing

·         Search Engine Optimization

·         Online marketing

·         Programming

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CLOUD DREAMS - Responsive Web Design

CLOUD DREAMS – Responsive Web Design (RWD)

          Almost every new client these days wants a mobile version of their website. It’s practically essential after all: one design for the BlackBerry, another for the iPhone, the iPad, netbook, Kindle and all screen resolutions must be compatible, too.

Responsive Web Design

Responsive Web Design will help us to fulfil the client’s need. It is the process of making the website to be viewed in all the devices like desktop, laptop, smartphones and tablets. It makes the reading process very easy and smooth so that there will be a minimum of resizing and scrolling which will help for optimal viewing of the website.

          Nowadays most of the website is viewed through smartphones and tablet, the website will change its layout according to the screen's resolution. So that it will be very easy for the users to access the site from any device they use. This role is played by the Responsive Web Design. Auto-simplification is possible only with the help of RWD.

          There are a number of web design patterns introduced in the world. Even though only some of the RWD works well on both desktop and smartphones. Responsive Web Pages are classified with the help of the following steps:

Screen Flexibility:

          It helps us to view the website in all the devices by changing its fluid grid according to the screen size and resolution so that there won't be any difference in the website layout between the large and smaller screen. The content flow will be perfect according to the screen’s pixels.

Custom Layout:

Custom Layout

          For extreme resolution changes, we may want to change the layout altogether or by separate pages. In this, we can change the elements in each and every page with width, height and so on. If the style sheet made the layout short, wide or tall, we can detect and identify and switch to a new style sheet.

  

Media Queries:

The min-width property sets a minimum browser or screen width that a certain set of styles would apply to. If anything is below this limit, the style sheet link or styles will be ignored. The max-width property does just the opposite. Anything above the maximum browser or screen width specified would not apply to the respective media query.

Showing or Hiding Content:

          It is possible to shrink things proportionally and rearrange elements as necessary to make everything fit as a screen gets smaller. We can have the practice for mobile environments such as focused content, list of rows instead of multiple columns.

Touchscreens versus Cursors:

Touchscreen Device

         Smartphones, tablets have the option of touchscreens, even though in many laptops we can see touchscreen nowadays. Most of the device functionally is based on a touchscreen than the cursors. Uses of cursors are relatively very less. Our website should be more responsive for both touchscreen and cursors.

          Touchscreen sub-navigation on the right side of the page would be more user-friendly for touchscreen users because most people are right-handed; they would therefore not bump or brush the navigation accidentally when holding the device in their left hand.

Conclusion:

          There will be many tools in the future to continue adjusting and creating custom solutions for each screen size, device and advancement in technology. It's very easy to know how to create a website responsive to the user than to learn how to design and code for every single device available. Responsive Web Design techniques which we have are not the final solution for our new mobiles which are launched with new technology every day. 

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CLOUDDREAMS - TRAFFIC INCREASE THROUGH SEO

INCREASE PAGE RANK AND TRAFFIC

Alexa Traffic Rank is an evaluation of how popular a website is compared to other websites on the internet, taking into consideration the number of visitors to the website and the number of pages they view. Alexa collects traffic data on a daily basis from millions of users. It then makes a calculation on three month’s data collection and comes to a conclusion of the rankings of websites. Sites that have good traffic will always have a good Alexa rank.

SEO

Having a good Alexa rank automatically enhances the trust factor for advertisers, which gains banner advertisements and sponsored posts. It should be remembered that in case of new domains, it takes some time before Alexa starts ranking it.

One important point to be considered is that Alexa only counts those visitors who have installed Alexa Toolbar on to their browser. These people include bloggers, webmasters and other technical people. So, in order to boost your Alexa rank, it is very important to target these people. This depends on how creative you are. Come up with creative ideas that attract these bloggers and webmasters.

Write good quality content

This is the most important factor that can help you increase your Alexa rank. Good content always hits high-ranking in search engine results pages, which will help you increase the amount of traffic on your website.

Write guest posts

Guest posts will help you build back links. The higher the number of back links, the higher the number of visitors and therefore, the higher your Alexa rank.

CLOUDDREAMS

Write regularly

Inactive blogs will lead to dullness and thus, reduce the number of visitors to your site. Thus, you need to keep updating your blog once in a while with high quality content. Write 2-3 posts daily to increase the number of visitors to your site.

Download Alexa Toolbar

Alexa toolbar is the best way for monitoring the status of a site. Alexa toolbar is available for Chrome, Firefox as well as Internet Explorer. Alexa has an added review feature, where your readers can give feedbacks and rate your site. A good number of positive reviews count up to the trust factor of your site

Create an Alexa Rank Widget

Having an Alexa rank widget on your website will show your current Alexa ranking status to the visitors. For this, you will need to register your website to alexa.com and paste the code that you receive in the source code of your site.

Be Active on Popular Social Media

Target the bloggers that are active on social media. Be active on the blogs and try to build a trustworthy relationship with the bloggers. You can then share your content and get good amount of traffic through them.

Be Active on Google Plus

The people who are active on Google Plus are Webmasters and SEO professionals. Target them too and build a relationship with them. This will drive a lot of high quality traffic to your site.

Write content about blogging

Bloggers keep reading content about blogging. Your content pertaining to blogging will attract them towards your site. Share your blogging content on popular social media to catch the attention of these bloggers, who will help you get lots of traffic and hence increase your Alexa ranking.

If you focus on your content and build a trustworthy relationship with bloggers and webmasters and stay connected to the social media consistently, it will help you to improve your Alexa rankings. Follow the above mentioned tips to achieve the high Alexa rank.
And if you want an SEO expert to help you with your website ranking, clouddreams, a leading SEO company in coimbatore, will help you build your brand value through their search engine optimization service, social media marketing and good content.

VISIT US:http://www.clouddreams.in/